Let’s fight women’s cancer!

As a proud supporter of Cancer Council, Bloomex is launching a special Pink Ribbon Collection of bouquets on October 1, 2018, raising funds for those affected by women’s cancers. The collection will be available throughout the month of October with 15% from the sale of products in this Collection being donated to Cancer Council and the their Pink Ribbon Campaign.

The collection consists of four beautiful pink bouquets: Pink Ribbon, Pink Blush, Pink Tenderness and Pink Inspiration. Prices range from $19.95 to $44.95 respectively.

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Cancer Council is Australia’s leading cancer charity working across every aspect of every cancer. Every day, we support families affected by cancer when they need it most, speak out on behalf of the community on cancer issues, empower people to reduce their cancer risk, and find new ways to better detect and treat cancer. With your help, we’re getting closer to a cancer-free future every day.

The Pink Ribbon Campaign has raised $30.6 million since 2012. The campaign aims to raise awareness of breast and gynaecological cancers, as well as raise funds for prevention programs, support services and vital cancer research.

Women across Australia are organizing their own Girls Night In parties to help raise money as well. It’s a great chance to catch up with friends and meet new ones all while supporting women who are fighting their fight with cancer!



Throughout the month of October, you will also have the chance to donate $2 to the Cancer Council at checkout!

Lets work together to help create a cancer free future!


Floriade 2018- A blast from the past!

We are so excited to be the Official Florist of Floriade 2018!












With this year’s theme being Pop Culture, the festival is jam-packed with events! Festival-goers will be treated to an exciting array of retro-inspired flowerbeds showcasing some of the 20th Century’s most iconic figures in music, film and social media. Some of the installations you will have to see to believe, like a time-travelling Delorean filled with flowers or an Airstream giving participants a hands-on experience in programming, 3D animation and game development. There will even be movie screenings, a tribute to David Bowie and retro dance lessons…what more could you ask for??


There will be tons of events for kids, music lovers and even your dog! Floriade invites everyone to come experience the magic of flowers and enjoy Spring to its fullest.

Australia’s biggest celebration of Spring is held at Commonwealth Park in Canberra and attracts over 400,000 people every year. Bloomex will provide an in-kind donation of flowers for the event, gift vouchers and the grand prize for their Free Flowers for a Year competition.

Floriade_Flowers (credit Carol Elvin TBC)

Floriade takes place from 15th September to 14th October boasting 30 days of blooms, food and entertainment. With more than one million bulbs and annuals, the festival celebrates the start of spring with an array of flower beds, live music and horticultural displays.

Make sure to check out the full program here.

Here we grow again!

It’s been a fun summer but we are about to enter another very busy season! To get ready, we have opened a brand new production facility in Melbourne, VIC to help better serve our loyal customers. This means more flowers, and gift baskets and teddy bears… Oh my!

Our new location will add to efficiency, accuracy and speed as Bloomex continues to grow in Australia. First opening in Sydney, we quickly expanded to Brisbane in 2017 to accommodate the high demand in that region and a fourth production will be opening in Perth early September. In addition to serving loyal customers, the new productions will help support major partners such as Starlight Australia, Cancer Council Australia and Hockey Australia with their floral needs.

We will now be able to serve cities such as Geelong, Ballarat and Bendigo much more efficiently…AWESOME!

The new location will also provide a more efficient delivery gateway to Tasmania.

We want to thank our customers, without which this expansion would not be possible! Our growth is because of YOU and we are so grateful. Keep ordering flowers and we promise to keep delivering smiles!

Shop our full line of products at bloomex.com.au.

Flower of the Month: Delphinium

It should be no surprise that the official flower of July is the bold and beautiful Delphinium. They’re fun, bright and drama to any bouquet! Known to some as Larkspur, they come in a beautiful variety of purple and indigo shades. This is definitely a flower to check out!


Some fun facts about Delphinium:

  • There are over 400 different types of Delphinium species.
  • Delphinium sap can be mixed with the chemical, alum, to make blue ink.
  • Delphinium plants and seeds are very poisonous to both humans and animals and, if consumed, can lead to severe illness, paralysis and even death.
  • Despite their more dangerous qualities, Delphiniums used to be used for improving asthma symptoms.


Pro tips:

  • Like most flowers, cut Delphinium stems on an angle to help them drink more effectively.
  • Change the water and add new plant food every couple of days.
  • Keep them in a cool place out of direct sunlight.


Delphinium adds a pop of colour to our Hints of Softness Bouquet. Shop all mixed bouquets at bloomex.com.au. 


Bloomex supports Hockey Australia with donation at checkout

Bloomex will be supporting Hockey Australia with a two-dollar donation option at checkout as part of their ongoing partnership!

Customers can simply choose to donate before they process their order. All proceeds will go directly to Hockey Australia’s Pilbara Community Hockey Program (PCHP).


The PCHP gives children in some of Australia’s most remote areas the opportunity to enjoy team sport in an inspiring and encouraging environment. The program includes sessions with players from the Hockeyroos (ranked number five in the world) and the Kookaburras (ranked number one).


Shop our collection of flowers and gift baskets at bloomex.com.au.

Australia’s Biggest Morning Tea: Update

Australia’s Biggest Morning Tea (BMT) is Cancer Council’s most popular fundraising event and the largest, most successful event of its kind in Australia. The idea is simple: just get your friends, colleagues or community together over some tea and treats, and help to raise vital money for people affected by cancer.

All of the donations made across the country go towards helping your local Cancer Council achieve its mission of a cancer free future.

This year’s event was a huge success!

Events were hosted all over the country including Perth, Brisbane and Sydney, some of which were held by CCA themselves. The Brisbane event raised $1416 alone… amazing!

As an official supporter of Cancer Council, Bloomex was proud to contribute flowers for the event and we thought it would be fun to share some of the photos from such a special day.









Bloomex provided gift vouchers for use in raffles and fundraising, and beautiful floral centrepieces at several of the other BMT launches, such as the beautiful “Royal Wedding” themed event at the Stamford Plaza in Brisbane.

Bloomex also provided bouquets for keynote speakers and for the winning dancers at Stars of the Beaches and Stars of the North. These amazing men and women competed in exciting dance competitions to raise funds to fight cancer.

As part of BMT, Bloomex was also pleased to offer a special collection on Bloomex.com.au with 15% of every product purchase going to Cancer Council.




Cancer Council is the only Australian charity to work across every area of cancer from research and advocacy to prevention and support. They help people from the point of diagnosis through to treatment and survivorship. In 2017, they directed over $60 million in cancer research and answered over 47,000 calls through their 13 11 20 information and support line.

Make sure to follow your local CCA chapter on Instagram to keep up with upcoming events!

Flower of the Month: The Rose

Since the official flower of June is the rose, we thought it would be irresponsible if we didn’t share some fun facts and industry secrets about everyone’s favourite bloom.

Let the knowledge grow!

Fun Facts:

  • Roses have prickles, not thorns which grow much deeper. Prickles can be easily removed by a rose stripper, paper towel or gardening gloves.
  • The oldest living rose grows on the Hildesheim Cathedral in Hildesheim Germany and is over 1000 years old. In 1945 allied bombers destroyed the cathedral but the roots of the plant remained intact and grew strong once again.
  • The Overnight Sensation was the first rose to travel space in 2002. It’s also considered one of the world’s most fragrant roses.
  • Rose hips (the berry of the rose) contain lots of Vitamin C and is used in many jams and marmalades.
  • There are over 100 species of roses in many, many colours. Black is unfortunately not one of them. Black roses are in fact a very deep red hue.
  • The world’s most expensive rose is the Juliett, taking 15 years and 5 million dollars to create.

Tips & Tricks:

  • Place the stem of any drooping rose in boiling water for one minute to pop air bubbles that are preventing your flowers from drinking.
  • Roses have guard petals that help protect the inner petals from the elements. Florists will not remove them so as not to damage your bouquet. Gently pluck them (all 5) and your roses will show off their fresh petals underneath.
  • Continually pluck off wilting and dead petals. These petals may fall into the water and start to rot which can cause bacteria in the water to multiply and affect the life of your bouquet.
  • Cut your flowers on an angle. Cutting your stems straight across will crush them and make it harder for them to drink.

So many reasons to love roses! Search some beautiful gift options here.